Tim Kuniskis: leading Ram and Stellantis’ American brands
Tim Kuniskis: leading Ram and Stellantis’ American brands
Posted on October 24, 2025
A new chapter for Stellantis and the Ram brand
In July 2025, Tim Kuniskis was appointed Head of American Brands, North America Marketing and Retail Strategy at Stellantis North America, while continuing as Chief Executive Officer of the Ram brand. This dual role reflects Stellantis’ confidence in a leader who has shaped the identity of iconic brands like Dodge, Jeep, FIAT, Alfa Romeo, and Maserati over the years.
For fans of powerful and high-performing vehicles—whether workers, families, or innovation enthusiasts—this appointment marks an important milestone in Ram’s evolution, a brand synonymous with strength, durability, and ingenuity.
An impressive 30-year career
Since joining Chrysler in 1992, Tim Kuniskis has steadily climbed the ranks. Starting as a district manager in the Orlando area, he quickly stood out for his deep understanding of dealer and customer needs.
His key positions include:
- 2011: Director of Product Marketing, FIAT North America
- 2013-2014: President and CEO, Dodge and SRT
- 2018: Global Head, Alfa Romeo and Maserati
- 2021-2024: CEO, Dodge brand
- 2023-present: CEO, Ram brand
This trajectory demonstrates leadership driven by performance, automotive passion, and a strong grasp of the North American market.
A vision rooted in people and innovation
In his new role, Kuniskis oversees marketing strategy and dealer relations for all Stellantis American brands, while leading the SRT (Street and Racing Technology) division and the Direct Connection performance program.
His goal: to strengthen the connection between consumers, products, and the dealer network. This human-focused approach aligns perfectly with Trois Diamants’ values, where every client receives personalized guidance from consultation to delivery.
Ram: Power and durability at its core
As Ram’s CEO, Tim Kuniskis emphasizes design excellence, performance, and technological innovation. Known for its refined yet powerful trucks, the brand has become the go-to choice for those seeking the perfect balance between work and pleasure.
Under his leadership, Ram continues to focus on:
- Smart electrification, with more capable hybrid and electric models.
- Premium driving experiences, combining comfort, technology, and power.
- Customer loyalty, through innovations in safety and connectivity.
This bold vision secures Ram’s position as a leader in a rapidly evolving automotive landscape.
Leadership according to Tim Kuniskis
For Kuniskis, brand success is built on passion and consistency. Throughout his decades-long career, he has proven his ability to infuse each brand he leads with a strong and distinct identity.
At Dodge, he reignited the spirit of performance and muscular design. At Ram, he positioned the brand as a global benchmark for toughness, technology, and comfort. Now, as he oversees multiple strategic divisions, he embodies Stellantis’ ambition to merge performance, innovation, and customer proximity.
A tangible impact for Trois Diamants customers
For Trois Diamants’ customers, this announcement is more than corporate news—it represents the future of Ram trucks and American vehicles we know and love.
The Trois Diamants team shares this same vision: offering vehicles that meet everyday challenges with comfort, reliability, and style. Whether it’s a Ram 1500, a Dodge Durango, or a Jeep Grand Cherokee, each model reflects Kuniskis’ philosophy of excellence.
Ram’s vision keeps growing
With Tim Kuniskis at the helm, Ram and Stellantis’ American brands continue to push the boundaries of automotive innovation. His leadership ensures not only the continuity of excellence but also paves the way for a new era of connected, sustainable performance.
At Trois Diamants in Mascouche, we share this passion for power and precision. Come see how this vision comes to life in our lineup of Ram, Dodge, and Jeep vehicles—and find the one that fits your lifestyle, whether for work or for pleasure.
